How we use TikTok as a business
TikTok is a social media app that allows users to share short videos of themselves. The app has been downloaded over two billion times and is popular with people of all ages. TikTok is particularly popular with Gen Z, who make up a majority of the app's user base. Gen Z is known for their creativity, and TikTok allows them to express themselves in a unique and fun way. The app is also popular with celebrities, who use it to connect with their fans. TikTok has become a cultural phenomenon, and there's no doubt that it's here to stay.
“Start using TikTok ASAP! Your strongest competitors are already there.”
In today's social media driven world, it's more important than ever for businesses to have a strong online presence. And one of the best ways to build a following and connect with potential customers is through TikTok. TikTok is perfect for quick, attention-grabbing content that can reach a large audience. And because TikTok is so visual, it's a great way to show off your products or services in a creative and engaging way. So if you're not already on TikTok, now is the time to start. Building a presence on TikTok can help you reach new customers, boost your brand awareness, and grow your business.
Some examples of how we use TikTok as a business
At first glance, TikTok may not seem like the ideal platform for businesses. However, with over 800 million active users, it provides a unique opportunity to reach a large and engaged audience. The key to success on TikTok is creating engaging content that reflects the brand’s personality. Try different things, don’t be shy, and adjust the content you post based on the response you get - TikTok offers decent analytics capabilities to make informed decisions.
As you can see from the examples above, our brand and web address are prominent features of our TikTok videos. This is intentional, as we want potential customers to remember who we are and how to find us when they're ready. We believe that by constantly reminding people of our existence, we'll be top of mind when they're ready for digital consulting services. Of course, we also use other marketing channels to reach potential customers, but we feel that our brand and web address are the most important elements of our TikTok marketing efforts.
We created these videos with Renderforest.
In the age of the smartphone and tablets, there's an app for just about everything - and that includes content creation. Whether you're looking to edit photos, create graphics, or just stay organized, there's an app that can help. As content creators, we're always on the lookout for new apps that can make our jobs easier. We're constantly trying new apps and experimenting with them to see how they can be used in our work. Sometimes we find that an app is incredibly helpful and becomes a key part of our TikTok workflow. Other times, we find that it doesn't quite meet our needs and we move on to something else. The one thing that's certain is that we'll keep searching for the best apps to help us in our content creation journey.
Also, TikTok itself offers many different ways to create videos that are suitable for business use.
Our TikTok profile also showcases how we present our services in different creative ways.
We welcome any app/tool suggestions, please drop a line in the comments below to let us know how you create TikTok videos for business.
Note: Jasper helped me to write most of this post.
